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Keynote 4
Friday, December 6:
John Mack
Access, Quality,
and Patient Empowerment - Can We Have It All?
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- John Mack, MS, MPhil, Internet Healthcare Coalition, U.S.
- John Mack is a highly experienced e-health executive with a background
in interactive technologies, training, product development and marketing.
He fulfills leadership and influential roles within many e-health
associations and councils focusing on the adaptation of technology to
healthcare.
Mr. Mack has taken a leadership position in the online health
information quality and privacy arena as the co-founder and current
president of the Internet Healthcare Coalition (www.ihealthcoalition.org),
a non-partisan, non-profit 501(c)3 corporation whose mission is to provide
educational programs, research, and other resources for improving the
quality of health information on the Internet. Accomplishments of the
Coalition during Mr. Mack's presidency include the creation of the
e-Health Code of Ethics, Tips for Consumers, the e-Health Ethics Workshop
for e-health employees and executives, and the annual Quality Healthcare
Information on the Net conference. Mr. Mack is a principal with e-Health
Quality Partners (www.e-hqp.com), the exclusive training and outreach
affiliate of the Internet Healthcare Coalition.
Mr. Mack is also president of VirSci
Corporation, which provides medical communications, pharmaceutical
marketing, privacy, security and HIPAA consulting services to the
pharmaceutical industry. Mr. Mack is the publisher of Pharma
Marketing News, a monthly newsletter focused on interactive
pharmaceutical marketing and Federal
Privacy Watch, a periodic "e-telligence" report on privacy
regulations, laws and actions of interest to pharmaceutical companies.
Mr. Mack often provides expert testimony and advice regarding e-health
information quality and privacy issues and he is a prolific author and
speaker in these topic areas. As one of the leading authorities on
standards for quality health information on the Net, Mr. Mack is quoted
often in the media (including the Wall Street Journal, USA Today, etc.),
has lectured extensively, and is an editorial or advisory board member of
several prestigious health-related publications and journals.
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